Yay!

Content that Connects.

We’re a hands-on marketing studio that works with creative brands at critical inflection points.

Tactile is led by Erika Velazquez Alpern. Erika has spent her career shaping marketing and growth for companies that shape culture. She was a former SVP at brands like New Stand, Morning Brew, and The New Republic with experience leading strategy and content marketing campaigns for clients including Eddie AI, Argent, Dripkit, Modernist Financial, Casper, Getty Images, and more.

How we help

We unlock meaningful growth through a fresh perspective on value proposition, offer development, and creative strategy.

We help you cultivate community through strategic content marketing, programmed events, and bespoke publisher partnerships.

For early-stage founders and independent creators, we host strategy workshops and advisory hours to help you go from 0-1.

WE LOVE OUR CLIENTS!

The Boston Globe

• New Stand

• Hearst

• The New Republic

• Argent

• Dripkit

• Fully Funded

• Modernist Financial

• Girlgaze

• Eddie AI

• The Boston Globe • New Stand • Hearst • The New Republic • Argent • Dripkit • Fully Funded • Modernist Financial • Girlgaze • Eddie AI •

Tactile is a strategic partner of The Purse.

The Purse is a newsletter and community founded by Lindsey Stanberry (former founding editor of Refinery29 Money Diaries). Covering all things money, career, and kids, the newsletter reaches some of the most influential women in finance, fashion, tech, and media.

In Summer 2024, Erika joined at Co-founder — giving our clients exclusive access to event collabs, branded content opportunities, and more through our partnership.